Brazilian Small Businesses Drive Sustainability and Innovation for Economic Growth
Small Brazilian businesses like Kakao Blumenn and Pousada Piuval lead sustainability efforts, supported by Sebrae, driving economic and environmental progress.
- • Kakao Blumenn uses organic cocoa and promotes waste reduction and local agriculture.
- • Kakao Blumenn offers rural tourism and will participate in COP30 to showcase sustainable production.
- • Sebrae supports small businesses with programs like Inova Biomas for sustainable innovation.
- • Pousada Piuval employs rainwater collection, solar energy, and local sourcing to reduce environmental impact.
- • Small businesses represent 97% of Brazil's enterprises, crucial for local job creation and economic growth.
Key details
Small Brazilian businesses are increasingly adopting sustainable and innovative practices, contributing significantly to local economies and environmental responsibility. Kakao Blumenn, an artisanal chocolate producer, uses organic and agroecological cocoa along with local ingredients and eco-friendly packaging. Founder Verônica Preuss emphasizes waste reduction and the strengthening of family agriculture. The company offers rural and gastronomic tourism experiences, connecting consumers to the origins of their products. Since winning the 2022 Sebrae Businesswoman Award, Kakao Blumenn plans to participate in COP30 to present sustainable production chains and enhance the visibility of small and medium producers, especially those in the Amazon, as a model for the bioeconomy.
Sebrae supports these initiatives by promoting innovation and sustainability, including mentorship programs like Inova Biomas that help small businesses reduce energy consumption and connect to markets. Pousada Piuval in the Pantanal exemplifies sustainability with rainwater collection, local job creation, waste management, and use of solar panels that significantly cut energy costs. Small businesses account for 97% of enterprises in Brazil, playing a vital role in job creation and economic development, highlighted by campaigns such as Compre do Pequeno. This growing trend of integrating sustainable practices not only benefits the environment but also strengthens Brazil's economic fabric through local entrepreneurship, as noted by Sebrae's Philippe Figueiredo.