Brazilian States Jundiaí and Ceará Drive Economic Growth and Job Creation in 2025
In 2025, the Brazilian states of Jundiaí and Ceará implemented successful programs boosting economic growth, job creation, and new businesses.
- • Jundiaí's Desenvolve+ program advanced innovation, investment, business support, and employability, attracting eight large companies and supporting employment for 290 people.
- • Jundiaí ranked eighth in São Paulo for hiring individuals with disabilities and celebrated 25 years of Banco do Povo Paulista aiding small businesses.
- • Ceará established over 132,000 new businesses in 2025, a 28% increase from 2024, driven by fiscal incentives and reduced bureaucracy.
- • Governor Elmano de Freitas emphasizes that Ceará's growth in business creation is boosting jobs and opportunities despite national economic challenges.
Key details
In 2025, Brazilian states Jundiaí (São Paulo) and Ceará have shown significant economic progress through targeted initiatives aimed at job creation and business development.
Jundiaí's Secretaria de Desenvolvimento Econômico, Ciência e Tecnologia advanced its Desenvolve+ program focused on innovation, investment, business, and employability. This initiative, structured around four main axes—inova+ (innovation), invest+ (investment), +Negócios (business), and Emprega+ (employability)—fostered sustainable growth. The city hosted innovation events including three Innovation Marathons with 360 students, a Startup Day with 80 participants, and a Tech Day that drew 95 attendees. These efforts culminated in 12 industrial expansions and the attraction of eight new large companies. Additionally, Emprega+ provided employment support to 290 people, with 36% securing formal jobs. Notably, Jundiaí ranked eighth in São Paulo for hiring people with disabilities, reflecting an inclusive hiring policy. The program also celebrated the 25th anniversary of Banco do Povo Paulista, which facilitates credit access for small businesses.
Meanwhile, Ceará opened more than 132,000 new companies in 2025, marking a 28% increase over 2024. Governor Elmano de Freitas attributed this surge to fiscal incentives and streamlined registration processes led by the Junta Comercial do Ceará (Jucec), which has actively reduced bureaucratic obstacles. This growth is expected to boost jobs, income, and opportunities for Ceará residents, reinforcing the state's strategy to stimulate the productive sector despite national economic challenges. Governor Elmano highlighted the state's emergence as a leader in business formation and investment attraction in the region.
Together, these developments demonstrate the positive impact of regional policies in fostering entrepreneurship, innovation, investment, and inclusive job creation across Brazil in 2025.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.
