Business and Trade Events Drive Economic Growth and Tourism in Campo Grande and Aracaju

In 2026, key business and trade events in Brazilian cities Campo Grande and Aracaju have significantly boosted local economies by increasing tourism and hotel occupancy rates. Campo Grande saw its hotel occupancy rise to 61.70% in March, up from 53.26% in January and 46.65% in February, largely due to major events such as the COP 15 and the International Cooperation Exercise XI. During COP 15, occupancy peaked at 72.58%, and reached 71% for the International Cooperation Exercise, highlighting the strong demand during these events. City officials, including Municipal Secretary Ademar Silva Junior and Mayor Adriane Lopes, emphasized the strategic importance of attracting large-scale events, which benefit sectors like gastronomy, transportation, and services, further strengthening the local economy and positioning Campo Grande as a prominent destination for future events.

Meanwhile, in Aracaju, the AquiPesc Brasil 2026 event, held from April 16 to 18, showcased the city's potential as a hub for business tourism focused on fishing and aquaculture. The event brought together producers, companies, universities, and government agencies, fostering networking and business opportunities. Municipal Tourism Secretary Fábio Andrade highlighted the event's role in integrating production, knowledge, and tourism to promote sustainable economic development in Sergipe. Brazilian Minister of Fishing and Aquaculture Édipo Araújo underscored the importance of public-private collaboration for sector growth. Participants praised Aracaju’s organization and hospitality, reinforcing the city’s reputation as a strong destination for business tourism.

Both cities demonstrate how targeted business and trade events can generate significant economic activity, enhance tourism infrastructure, and elevate their national and international profiles.