Cuiabá's New Year's Eve Event Drives R$3.5 Million Economic Boost
Cuiabá’s New Year's Eve celebration is set to boost the local economy by R$3.5 million, benefiting various sectors and supporting small businesses and artisans.
- • Cuiabá's New Year's Eve event at Parque das Águas is projected to generate R$3.5 million in economic activity.
- • Local food vendors, artisans, and small businesses will benefit from increased consumer demand.
- • Municipal government, Assembly Legislature, and Catholic Community Shalom support the event.
- • Event features regional and national artists, enhancing tourism and investment potential.
Key details
Cuiabá is hosting a vibrant New Year's Eve celebration at Parque das Águas, aiming to generate around R$3.5 million and substantially benefit the local economy. Supported by the municipal government, the Assembly Legislature, and Catholic Community Shalom, the Réveillon 2025–2026 event integrates cultural, leisure, and tourism activities to promote economic growth.
Local sectors are set to gain from increased consumption and service hiring, including infrastructure, logistics, and security providers. Small businesses, especially food vendors and artisans, stand to profit from added consumer traffic and showcase opportunities, deliberately fostering the city's creative economy. Municipal Secretary of Culture Johnny Everson emphasized the creation of temporary jobs and the supportive impact on small enterprises.
Economic Development Secretary Fernando Medeiros highlighted that the event not only enhances Cuiabá's profile as a premiere destination for major events but also catalyzes tourism and new investments. Featuring performances by regional and national artists, the festivities culminate in a New Year's countdown and a grand fireworks display, underscoring Cuiabá’s commitment to cultural visibility and economic stimulation through such gatherings.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.
