Grupo Salvador Caetano Accelerates Expansion and Diversification in 2025
Grupo Salvador Caetano reports strong revenue growth and global expansion in 2025, entering new markets and sectors including motorcycles and electric buses.
- • Grupo Salvador Caetano's revenue increased by 24.6% to €1.628 billion in H1 2025, with projected €5 billion by year-end.
- • The group expanded into Norway, Slovenia, Croatia, and Romania, now in 48 countries.
- • Acquisition of Grupo Multimoto marks entry into motorcycle market with Kawasaki and Benelli brands.
- • CaetanoBus formed alliances with Toyota, Daimler, and Scania for electric and hydrogen buses production.
- • Portugal's most advanced hydrogen station opened by CaetanoBus, investing €2 million.
Key details
In the first half of 2025, Grupo Salvador Caetano reported a robust 24.6% increase in revenue, reaching €1.628 billion, with expectations to hit around €5 billion by year-end. The Portuguese automotive and mobility group significantly expanded its international footprint, entering new markets including Norway, Slovenia, Croatia, and Romania, bringing its presence to 48 countries with 76 brands under import contracts. The group aims for half of its sales to come from outside Portugal by the end of the year, an increase from 46% in 2024.
A major milestone for the group was the acquisition of Grupo Multimoto, marking its entry into the motorcycle sector with brands like Kawasaki and Benelli. The group is also fostering growth through partnerships with Chinese brands, targeting sales of 1,000 motorcycle units in 2025 and doubling that to 2,000 in 2026.
The CaetanoBus division has made strategic alliances for producing electric and hydrogen buses, collaborating with industry leaders such as Toyota, Daimler Bus, and Scania. Innovation is underscored by Portugal's most advanced hydrogen station inaugurated by the group at a €2 million investment.
The group's strategy exemplifies a dynamic shift into electrification and sustainable mobility solutions while strengthening its international market share and product portfolio.