Leega Consultoria Launches New Digital Analytics Business Unit Led by Leandro Panegassi
Leega Consultoria unveils its new Digital Analytics unit to capture growing market demand, led by Leandro Panegassi, driving expected 30% growth in 2026.
- • Leandro Galindo Panegassi appointed head of Leega's new Digital Analytics unit.
- • Unit focuses on finance and e-commerce sectors with high digital maturity.
- • Aims to improve firms' analytical maturity and data-driven decisions.
- • Leega targets 30% revenue growth in 2026, largely from this unit.
Key details
Leega Consultoria, a Brazilian firm specializing in digital transformation and data analytics, has announced the creation of a new Digital Analytics business unit, appointing Leandro Galindo Panegassi as its head. This strategic move addresses growing market demand in Brazil for analytics solutions, particularly in digitally mature sectors like finance and e-commerce.
Panegassi brings over a decade of experience in analytics leadership and is tasked with advancing the unit's goal of enhancing companies’ analytical maturity and integrating data-driven decision-making processes. The new unit will focus on implementing advanced web and app applications, optimizing customer journeys, and developing proprietary measurement tools to innovate within the currently stagnated Digital Analytics market.
According to Flávio Camargo, Leega’s commercial director, the unit’s establishment responds to organic demand as clients have increasingly sought these specialized services. CEO Newton Ide highlighted that Panegassi’s recruitment marks an important strategic evolution for the company to strengthen its brand in engineering and digital analytics.
Leega aims for 30% business growth in 2026, projecting revenue to rise from R$147 million in 2025 to R$191 million, with significant contribution expected from this new unit.
This launch underscores Leega Consultoria's commitment to expanding its analytics capabilities and responding proactively to Brazil's evolving digital market needs.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.
