Mato Grosso do Sul's Thriving Business Scene and Upcoming Growth Strategy Immersion
Mato Grosso do Sul's record new business openings in 2025 align with modernized government support, while expert-led training aims to boost entrepreneurial growth strategies.
- • 13,143 new companies opened in Mato Grosso do Sul in 2025, predominantly in Services.
- • Government modernization efforts at Jucems include AI virtual assistant and WhatsApp certificate issuance.
- • Campo Grande led new openings and closures of businesses in December 2025.
- • Bruno Oliveira to lead a growth strategy immersion event focused on branding, sales, community, and data.
- • The immersion is designed for micro, small, and medium entrepreneurs looking to scale operations.
Key details
Mato Grosso do Sul marked a significant milestone in 2025 with the establishment of 13,143 new companies, consolidating its reputation as an agile and competitive business environment. The Services sector led this growth, accounting for 75.5% of the new businesses, followed by Commerce at 20.9%, and Industry making up 3.6%. December 2025 alone saw the registration of 847 companies, dominated by service-oriented enterprises. Campo Grande was the forefront municipality for new business ventures but also recorded the highest business closures, followed by Dourados and Três Lagoas.
This surge is attributed to over a decade of modernization efforts at the Junta Comercial de Mato Grosso do Sul (Jucems), which introduced innovations such as an AI virtual assistant and 24/7 WhatsApp certificate issuance to streamline entrepreneurial processes. Secretary Jaime Verruck emphasized that these measures foster formalization, job creation, and income generation, supported by a comprehensive strategy involving bureaucracy reduction, digital transformation, and sustainable growth.
Parallel to this business environment vitality, entrepreneur Bruno Oliveira is set to lead a focused business immersion on January 17 in Aracaju titled "Como construir alavancas de crescimento criando marcas fortes e comunidade engajada." Targeting micro, small, and medium entrepreneurs, the event will delve into practical strategies around branding, sales, community building, and data-driven decision-making. Oliveira, an experienced entrepreneur recognized as "Empreendedor Sergipano do Ano 2021," offers methodologies aimed at scaling validated products and services, enhancing operational performance and strategic business growth.
Together, the robust enterprise foundation in Mato Grosso do Sul and upcoming skill-building initiatives reflect a promising trajectory for business innovation and development in Brazil's regional markets.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.
