Santo André's Franchise Sector Booms with 9.14% Revenue Growth in 2025
Santo André's franchise revenue increases by over 9% in 2025, boosting job creation and launching new investment support tools.
- • Franchise revenue in Santo André grew by 9.14% to R$ 954.3 million in early 2025.
- • The city ranks 21st nationally and 7th in São Paulo for franchise revenue growth.
- • Franchise units increased to 1,476, raising job opportunities by 2.77%.
- • SIGA Invest platform launched to support franchise investment decisions.
Key details
Santo André has solidified its status as a key hub for franchising in Brazil, with franchise revenue surging by 9.14% in the first half of 2025. The city's franchise income rose from R$ 874.4 million to R$ 954.3 million, placing it 21st in the Associação Brasileira de Franchising's (ABF) Ranking of Brazilian Cities by Franchise Revenue. This increase ranks Santo André seventh among municipalities in São Paulo state, outpacing cities like São Luís and Recife.
The city leads the ABC region's franchise economy, generating R$ 1.9 billion in revenue in 2024, which accounts for 33.25% of the region's total franchising turnover. The sector also demonstrated employment growth, with the number of franchise units expanding by 3.22% to 1,476, creating new jobs at a rate of 2.77%. Mayor Gilvan Ferreira highlighted the city's favorable environment for business growth and job creation potential, while Secretary Evandro Banzato pointed to strong support for entrepreneurs adapting to evolving market trends.
To further stimulate investment, Santo André launched the SIGA Invest digital platform, delivering critical geospatial data to help investors and entrepreneurs optimize franchise locations and promote sustained economic expansion. This innovative tool aims to bolster informed franchise decisions and reinforce Santo André's growing economic development through franchising.
Overall, the robust franchise sector growth in Santo André illustrates the city's strategic importance in Brazil's franchising landscape and reflects a positive trajectory for employment and business opportunities in the region.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.