São Paulo Launches 2nd Export Mission to Boost Micro and Small Business Trade with Uruguay and Argentina
São Paulo's 2nd Export Mission targets micro and small enterprises to boost exports to Uruguay and Argentina with business rounds, technical visits, and Spanish negotiation training.
- • The 2nd São Paulo Export Mission runs from November 24 to 28, 2025, targeting Uruguay and Argentina.
- • Focus sectors are Food & Beverages and Machinery & Equipment.
- • Activities include business rounds, technical visits, and a seminar on technical and cultural aspects.
- • Preparatory Spanish negotiation courses were provided to participants.
Key details
From November 24 to 28, the 2nd São Paulo Export Mission is taking place in Montevideo, Uruguay, and Buenos Aires, Argentina, aiming to expand export opportunities for São Paulo's micro and small enterprises. Organized by ApexBrasil alongside Sebrae-SP, InvestSP, and SP Negócios, the mission focuses on enhancing the international presence of businesses primarily in the Food & Beverages and Machinery & Equipment sectors.
This mission targets markets with strong economic connections to Brazil, making Uruguay and Argentina strategic for increasing competitiveness. Activities include business rounds with local buyers to foster strategic contacts and potential partnerships, technical visits to understand market practices, and a seminar addressing technical, cultural, and commercial aspects relevant to the two countries.
To prepare participants for effective engagement, organizers provided a negotiation course in Spanish, equipping entrepreneurs with essential communication tools. The mission specifically supports micro and small businesses ready to export products aligned with Brazil’s strategic goals for regional market expansion.
According to the organizing agencies, the initiative aims to strengthen São Paulo’s micro and small businesses' export capabilities and broaden their footprint in neighboring countries, thereby reinforcing Brazil's presence in South American trade.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.