Sebrae and Government Initiatives Boost Small Business Growth and Professionalization Across Brazil in 2025-2026

In 2025, Brazil saw a remarkable increase in support for small businesses and entrepreneurship, with government and Sebrae initiatives driving growth and professionalization nationwide. Sebrae-SP's partnership with the Atibaia municipality especially stood out, benefiting over 12,900 entrepreneurs—a 31.3% rise compared to prior years—thanks to a R$ 2.1 million investment, marking a 76.6% increase over the last four years. Programs like ALI Produtividade and Sebraetec engaged 91 businesses, resulting in an average 9% revenue boost. Notably, 45% of participants in inclusion initiatives reported income increases, surpassing the 40% target, while 100% of municipal elementary school students were reached through entrepreneurial education.

Similarly, in Mato Grosso do Sul, the upcoming 3rd edition of MS Empreende Mais on February 2, 2026, aims to advance small business development. The event highlights the Cidade Empreendedora program, active in 36 municipalities since July 2025, which focuses on improving municipal administration efficiency through three strategic fronts: Excelência, Avança, and Transforma. With small businesses constituting 89% of enterprises in the state, this initiative fosters a favorable business environment and public management enhancements.

Overall, the rising number of small businesses becoming the largest segment of new companies in Brazil in 2025 illuminates the critical role of microentrepreneurs. This growth coincides with increased demand for professionalization and effective management, which Sebrae addresses through guidance, training, and sustainable development incentives. These combined efforts underscore an integrated approach across regions to empower small businesses, enhance local commerce, and support vulnerable communities moving forward into 2026.