Sebrae-SP Launches Initiatives to Boost Micro and Small Entrepreneurs with Business Support and Export Opportunities
Sebrae-SP is advancing support for small businesses with a dedicated week in Ubatuba for MEIs and exporting guidance for ABC region companies.
- • Sebrae-SP and Ubatuba City Hall host the Semana do MEI from May 25 to 29, providing free consultations and workshops for microentrepreneurs.
- • The Sebrae Móvel offers in-person guidance on formalization, financial management, digital marketing, and credit access on May 26.
- • An online preparatory event runs May 19-21 to prepare entrepreneurs for the Semana do MEI.
- • An online session on May 21 helps ABC region businesses use the Mapa de Oportunidades tool to identify potential export markets, part of Sebrae-SP’s PEIEX program.
Key details
Sebrae-SP is spearheading new efforts to empower micro and small entrepreneurs in São Paulo through two prominent initiatives focused on business management and export market entry. The upcoming Semana do Microempreendedor Individual (MEI) in Ubatuba and an online session aimed at businesses in the ABC region exemplify Sebrae-SP's comprehensive support strategies.
From May 25 to 29, 2026, Ubatuba will host the 17th edition of the Semana do MEI, organized in partnership with the Ubatuba City Hall. This event targets individual microentrepreneurs, whether newly formalizing their businesses or looking to improve operational management. The highlight is the Sebrae Móvel, a mobile office stationed at Praça Nóbrega on May 26 that offers free consultations for business formalization, management, credit access, and services such as issuing DAS and the Annual Declaration (DASN-SIMEI). The event covers key business topics including financial management, digital marketing, innovation, and sales strategies, all designed to bolster small business growth. An online preparatory event from May 19-21 will equip entrepreneurs with essential knowledge ahead of the main week. In addition, local entrepreneurs can access support year-round at Sebrae Aqui in Ubatuba’s Supermercado Shibata.
Meanwhile, Sebrae-SP also focuses on expanding the export potential of small businesses in the ABC region. On May 21 at 6:30 PM, an online session will introduce the Mapa de Oportunidades tool, part of the PEIEX program to help businesses map and penetrate international markets. Technical experts will provide personalized analyses based on each company’s products or services, helping identify the most promising countries for export. Business consultant Juliana Gobbi highlighted that many companies are unaware of where to begin exporting, and this guidance provides strategic direction to increase their international presence. To participate, businesses must register online, submitting their Mercosur Common Nomenclature (NCM) code.
Together, these activities underscore Sebrae-SP’s commitment to strengthening micro and small entrepreneurs through formalization support, skill development, and international market access, facets vital for sustainable growth and competitiveness.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.
