Ubatuba Entrepreneurs Gain Access to Comprehensive Business Training Programs in February 2026
A range of business management training courses in Ubatuba aims to empower local entrepreneurs with skills in formalization, AI innovation, emotional intelligence, and pricing strategies, reflecting broader business growth trends in Brazil.
- • Ubatuba offers 'Simplifique seu negócio – KIT PJ' course from February 23-27 focused on business formalization and management.
- • Additional February trainings include an AI and innovation lecture, emotional intelligence course, and pricing workshop.
- • The national pet business market grew by 22% from 2023 to 2025, inspiring related entrepreneurial opportunities.
- • Sebrae tailors programs specifically for local needs and provides critical management support.
Key details
Entrepreneurs in Ubatuba have a valuable opportunity to enhance their business skills through a series of training programs scheduled for February 2026. The highlight is the "Simplifique seu negócio – KIT PJ" course offered from February 23 to 27. This five-day course, beginning at 10 AM daily, focuses on helping participants formalize their business ideas into sustainable and structured enterprises. The curriculum covers entrepreneurship fundamentals, marketing and sales strategies, financial management, business planning, and steps to formalize a company. Registration is online with limited spots available.
In addition to this core program, Ubatuba will host several other learning events: a free online lecture on February 10 at 6:30 PM discussing artificial intelligence and innovation within the "Programa Fature+"; a two-hour emotional intelligence workshop on February 19 designed to strengthen decision-making and conflict management from 10 AM to 12 PM; and a pricing workshop on February 20 that addresses correct pricing techniques to avoid financial loss, also held from 10 AM to 12 PM. Eduardo Ilário, a business analyst with Sebrae-SP in Litoral Norte, emphasized these programs are carefully tailored to meet the needs of the local entrepreneurs and enhance their management capacities.
These initiatives come amid a broader national context where small business formation in sectors like the pet market has expanded notably. Between 2023 and 2025, Brazil saw a 22% increase in small pet-related businesses, led largely by micro-entrepreneurs. Such market growth, especially with rising demand for niche services and products, showcases the urgent need for practical training like that offered in Ubatuba. Sebrae's ongoing support underscores the critical role of management training in helping small businesses flourish sustainably.
Overall, Ubatuba's upcoming courses provide a comprehensive toolkit for local entrepreneurs to formalize, manage, and strategically grow their ventures with support from expert facilitators and Sebrae's resources.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.
