Youse Negócios and Lojacorr Seguros Forge Strategic Alliance; Sicredi Sul Minas RS/MG Appoints New Business Director

Youse Negócios partners with Lojacorr to bolster auto insurance distribution; Sicredi Sul Minas RS/MG appoints Felipe Paze as new business director to drive growth.

    Key details

  • • Youse and Lojacorr form strategic partnership to expand auto insurance via brokers.
  • • Lojacorr's 2,200 brokers gain access to Youse's insurance portfolio.
  • • Sicredi Sul Minas RS/MG names Felipe Guisso Paze as Director of Business in 2026.
  • • Paze brings 20+ years Sicredi experience and focuses on sustainable development.

Youse Negócios, the B2B division of the insurtech Youse, has entered a strategic partnership with Lojacorr Seguros, Brazil's largest network of insurance brokers, aiming to enhance auto insurance offerings nationwide. This collaboration allows Lojacorr's 2,200 brokers to access Youse's customizable auto insurance portfolio, supporting a consultative sales approach that prioritizes brokers' roles in customer engagement. Paula Bernadoni, Youse's superintendent, highlighted the deal's importance for expanding presence in the broker channel by blending technology with personalized service. Celebrating 30 years, Lojacorr's president, Dirceu Tiegs, noted that the partnership strengthens support for brokers and enhances the broader insurance sector. Meanwhile, Sicredi Sul Minas RS/MG has appointed Felipe Guisso Paze as its new Director of Business for 2026. With over 20 years of experience in the Sicredi cooperative system, Paze has previously driven expansion efforts in Minas Gerais and emphasized commitment to growth, people, and sustainable economic development. Executive Director Roberto Luis Frumi described Paze's appointment as key to the cooperative's sustained growth and income generation for members, while Operations Director Ronaldo Zancanaro characterized it as a significant reinforcement of the board's vision and purpose. Sicredi operates over 3,000 branches across Brazil with more than 9.5 million members, focusing on community development and member participation. Together, these developments signal dynamic growth and strategic positioning within Brazil's insurance and cooperative financial markets in early 2026.

This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.

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