Brazil Advances Tech-Driven Business Growth with CEAGESP Innovation Center and Positivo's IT Expansion

Brazil is reinforcing its position in the technology sector with two major initiatives boosting business growth and IT infrastructure. CEAGESP recently completed renovations on its new Business and Innovation Center located in the Entreposto Terminal São Paulo (ETSP), Vila Leopoldina. Scheduled for inauguration in November 2026, following the Electoral Defeso period, the center aims to modernize food supply chains and connect merchants with buyers of fruits, vegetables, flowers, and fish from across Brazil and abroad. José Lourenço Pechtoll, CEAGESP’s director-president, underscored the center's role in facilitating partnerships among producers, exporters, distributors, and market clients. Concurrently, Positivo Tecnologia, traditionally a computer manufacturer, has significantly expanded into comprehensive IT infrastructure and AI solutions. In 2025, 70% of its revenue came from the Commercial segment, reflecting a strategic pivot. Its recent campaign, "Inovação que move o seu mundo," launched on August 10, highlights products like the AI-enabled Positivo Inteliserver and Positivo IA Box, which cater to growing AI demands, with server sales growing 186% in Q1 2026. Positivo also offers educational tech, biometric payment terminals, and powerful B2B notebooks, expanding across Latin America and Asia. Together, these developments underscore Brazil’s advancing technology ecosystem by enhancing supply chain innovation and IT infrastructure capacity, improving productivity and fostering connectivity within and beyond the business sector.