Santana's Entertainment Sector Adopts 'Não é Não' Protocol to Enhance Women's Safety
Santana's entertainment venues are mandated to implement the 'Não é Não' protocol, focusing on preventing violence against women and training staff, as part of a new legal framework.
- • Meeting held in Santana to discuss implementation of 'Não é Não' protocol.
- • Protocol mandates victim support, aggressor removal, staff training, and visible information.
- • Business owners must formally agree to adopt protocol within 10 days.
- • Promotoria to provide educational materials and training to aid compliance.
Key details
On May 14, 2026, the Justice Promoter for Women's Defense in Santana, Hélio Furtado, convened a meeting with owners and representatives of bars, nightclubs, and entertainment venues to discuss the mandatory implementation of the 'Não é Não' protocol. This protocol, mandated by Law No. 14.786/2023, aims to prevent violence and harassment against women in entertainment spaces.
Key obligations for these establishments include offering humane support to victims, promptly removing aggressors, contacting security forces, preserving evidence, and training staff to recognize harassment or violence. Venues must also visibly display information about the protocol and reporting channels such as the Ligue 180 hotline and the Military Police. Business owners were required to formally express their interest in adopting the protocol within ten days, leading to a formal agreement for enforcement. The Promotoria will provide guidance materials and training resources to facilitate compliance.
Furtado emphasized the importance of proactive prevention, stating, "The fight against violence does not start only after a crime; it begins with information and collective responsibility." The 'Não é Não' protocol represents a crucial step in creating safer environments within the booming Brazilian entertainment sector, which recently recorded a R$ 25.3 billion revenue in early 2026. While the entertainment industry flourishes, initiatives like this protocol are vital to ensuring safety and dignity for all patrons, particularly women.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.