São Paulo Strengthens Business Ties with Paraguay to Boost Trade and Investments

São Paulo Negócios, the investment and export promotion agency for São Paulo, is actively promoting Paraguay as a strategic market for business expansion. The agency highlights sectors such as technology, textiles, agro-industry, construction, logistics, retail, and specialized services as having significant growth opportunities. A recent visit led by the agency showcased Paraguay's favorable investment environment and its demand for industrial goods, technological solutions, and high-value services.

Alessandra Andrade, president of São Paulo Negócios, emphasized that Paraguay offers a lower industrial tax burden than Brazil but lacks international visibility, a gap São Paulo aims to fill. In 2025, São Paulo’s exports to Paraguay reached $62.1 million, mainly industrial goods, against imports of $29.17 million. Andrade projects a 20% growth in trade relations between the two regions in the coming years.

Additionally, São Paulo Negócios plans to expand its engagement by hosting a mission to Sweden soon, aiming to attract technology companies and strengthen São Paulo's positioning as a business gateway between Mercosur and the European Union. This strategy underlines São Paulo's role in leveraging international partnerships to enhance regional economic integration.