Sebrae-Led Initiatives Boost Local Small Businesses and Women Entrepreneurs Across Brazil

Several local entrepreneurial events supported by Sebrae and allied organizations across Brazil are actively strengthening small businesses and female-led enterprises this September 2026.

In Pará, Sebrae has organized a free two-day program on September 9 and 10 in Belém to help entrepreneurs enhance sales and consumer engagement ahead of Customer Day on September 15. Held at Vila Domos Sebrae, the initiative covers workshops on pricing strategies, promotions, social media use, and customer loyalty. It also explores innovative approaches like leveraging artificial intelligence in business. A highlight is the Gastronomic Evening featuring eight food and beverage entrepreneurs showcasing regional specialties, sweets, coffees, and desserts. Anuska Prado, a Sebrae/PA technical analyst, emphasized that the training equips entrepreneurs with practical tools to boost sales and optimize displays and promotions.

Further south in Luís Eduardo Magalhães, the Liquida da Empreendedora event held from September 4 to 6 brought focus to women-led businesses. Supported by Sicredi União MS/TO and Oeste da Bahia, the initiative featured food courts, cultural activities, and special sales to encourage local commerce and female empowerment. Sebrae data notes that over 10 million women in Brazil lead their own businesses. Sicredi has demonstrated commitment by allocating 17% of its credit portfolio to these enterprises and facilitating over R$ 255 million through the FAMPE Mulheres Empreendedoras program. According to Giego Michel Sholz, Regional Development Manager at Sicredi, empowering women entrepreneurs positively impacts families and local economies.

Meanwhile, in Paulo Afonso, Sebrae is preparing for the Circuito Conexão Financeira on September 14 to connect local entrepreneurs with credit and financing options. Featuring business credit expert Wal Macedo, the free event will address credit lines, innovation financing, tax reforms, and financial management techniques. The program aims to enable businesses to grow securely with strategic financial planning.

These coordinated efforts by Sebrae across various regions not only provide valuable educational resources but also create visibility and practical business opportunities for small enterprises and women entrepreneurs, fostering economic growth at the local level.