Sebrae Opens Registration for Free Online Courses to Boost Small Businesses Amid AI Adoption Surge
Sebrae's free online courses for small businesses open for registration, focusing on digital marketing, finance, and networking, as AI transforms business operations in Brazil.
- • Registration open until February 23 for Up Digital Marketing and Up Digital Finanças courses.
- • Courses are free, targeting microentrepreneurs and small enterprises.
- • Decola MEI course starts March 2 with a WhatsApp-based interactive format.
- • AI is significantly impacting small businesses by boosting efficiency but requires adequate training and support.
Key details
Sebrae has opened registration for its free online courses designed to enhance the capabilities of microentrepreneurs and small business owners in Brazil. Interested participants can enroll in the Up Digital Marketing and Up Digital Finanças courses until Monday, February 23, with classes starting the same day. Additionally, the Decola MEI course begins on March 2, offering a dynamic format through WhatsApp to facilitate interaction and networking among microentrepreneurs.
The courses cover vital business skills such as management, financial planning, marketing strategies, and use of social media platforms. Up Digital courses include live sessions with fixed schedules on Sebrae’s platform, emphasizing authentic digital customer engagement and financial management including credit access and pricing.
Decola MEI is noted for its engaging methodology, providing live lessons, manuals, videos, and podcasts, all available at no cost to participants registered as legal entities with a CNPJ. According to Alice Vargas, Sebrae Bahia Portfolio Analyst, Decola MEI’s costs are fully subsidized, ensuring free enrollment for eligible participants.
Parallel to these educational initiatives, artificial intelligence is reshaping the Brazilian small business landscape by improving efficiency and decision-making. Experts highlight the importance of training and support to overcome challenges like limited technical expertise and resources so businesses can leverage AI effectively to stay competitive.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.
