Jundiaí Boosts Export Potential with PEIEX Partnership Amid Broader Competitiveness Challenges

Jundiaí strengthens partnerships to expand local companies’ exports through the PEIEX program, while broader economic and tax factors influence Brazil's international business competitiveness.

    Key details

  • • Jundiaí government partners with Sebrae and PEIEX to support company exports.
  • • 67 of 125 PEIEX program slots filled by June 2027, offering free export consulting.
  • • PEIEX participants gain access to ApexBrasil initiatives for global market expansion.
  • • Brazil ranks 49th globally in the 2026 Global Passport Index, indicating moderate international mobility.
  • • Simplified tax systems and strategic tax planning are vital for Brazilian companies expanding internationally.

The city of Jundiaí is advancing its efforts to internationalize its local companies through strengthened partnerships with Sebrae and the Export Qualification Program (PEIEX). The local government, led by the International Relations advisory and the Department of Economic Development, Science and Technology (SMDECT), convened stakeholders to coordinate initiatives aimed at facilitating access to international trade for entrepreneurs. As of June 2027, 67 of the 125 available places in the PEIEX consultancy program have been filled, providing free technical guidance to companies seeking to expand internationally. This initiative, supported by ApexBrasil and Sebrae, not only helps local businesses adopt a competitive export strategy but also opens doors to additional opportunities like business rounds with international buyers and overseas missions.

Jundiaí’s economic development secretary, Humberto Cereser, highlighted that fostering an export culture is a strategic priority to enhance local business competitiveness globally. Meanwhile, broader factors such as Brazil’s global economic and tax competitiveness play a crucial role in international expansion. According to the 2026 Global Passport Index, Brazil ranks 49th worldwide and 2nd in Latin America, reflecting moderate international mobility but signaling challenges in economic and tax competitiveness. Tax expert Camila Oliveira underscored that a strong passport symbolizes institutional stability and trust, important for attracting foreign investments and talent. She emphasized that simpler, transparent tax systems are critical for creating favorable conditions for Brazilian firms to succeed abroad and that structured tax planning is essential for their internationalization.

Together, these local and national factors frame the environment in which Jundiaí companies are preparing to scale globally, using targeted programs like PEIEX alongside navigating broader competitiveness concerns facing the country.

This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.

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