Matupá Launches First Business Fair, Salão do Turismo Kicks Off in Ceará to Bolster Local Enterprises
Matupá hosts its first Business Fair to enhance local entrepreneurship, while Ceará prepares for the Salão do Turismo, a major tourism industry event in Brazil.
- • Matupá's 1st Business Fair on May 8-9 showcases about 35 local companies and culminates a six-month business development program.
- • Nearly half of Matupá's 3,476 active businesses are microentrepreneurs, reflecting strong local entrepreneurship.
- • Salão do Turismo 2026 opens May 7 in Ceará, the largest tourism event in Brazil, featuring workshops, debates, and networking.
- • The tourism event includes a National Seminar on Tourism Regionalization and workshops on Halal tourism to enhance industry training.
Key details
The city of Matupá in Mato Grosso is set to host its inaugural Business Fair on May 8 and 9, aimed at strengthening local businesses and fostering entrepreneurship. Organized by Sebrae/MT alongside the Municipal City Hall, the event will feature around 35 exhibitors across various sectors including food, clothing, and handicrafts. It seeks to connect entrepreneurs with consumers, presenting an opportunity to showcase local products and promote new commercial relationships. This fair concludes a six-month Business Development Plan (PDE) which has offered training, workshops, lectures, and personalized consulting to local entrepreneurs to enhance their management skills and competitiveness. Volmir Contreira, Regional Manager of Sebrae/MT, highlighted the fair's role in demonstrating progress and expanding business networks. Matupá, with 3,476 active companies, nearly half of which are microentrepreneurs (MEIs), reflects a vibrant entrepreneurial spirit contributing significantly to its local economy. Mayor Bruno Mena noted the event's positive economic and social impacts, emphasizing its contribution to income generation and job creation. Alongside business activities, the fair will offer leisure and gastronomic experiences, making it a community gathering space.
Concurrently, the 10th edition of the Salão do Turismo begins on May 7 in Ceará, marking its first event in the Northeast region and serving as Brazil's largest tourism sector showcase. Open to all and free of charge, it gathers stakeholders nationwide to explore tourism initiatives such as gastronomy, handicrafts, and culture. Minister of Tourism Gustavo Feliciano described it as a vital platform for business and training. The event includes the 3rd National Seminar on Tourism Regionalization with lectures, workshops, and round tables addressing infrastructure, sustainability, and innovation. Notably, workshops on Halal tourism aim to better equip professionals to serve Muslim travelers, developed in partnership with the Arab Brazilian Chamber of Commerce. Registration is required, featuring a QR Code system for entry. Together, these events highlight Brazil's commitment to nurturing local business and tourism development during 2026.
This article was translated and synthesized from Brazilian sources, providing English-speaking readers with local perspectives.