Sebrae's Semana do MEI Empowers Maranhão's Microentrepreneurs with AI and Business Training

The Semana do MEI 2026, organized by Sebrae, is delivering free capacity-building sessions to microentrepreneurs and aspiring business owners in the Centro-Sul region of Maranhão, including Grajaú, Amarante do Maranhão, Arame, and Barra do Corda. Running through May 28 with 21 activities across eight municipalities, the program focuses on vital topics like artificial intelligence, digital marketing, sales, innovation, customer service, planning, and financial management. These skills aim to help small entrepreneurs increase revenue and stay competitive in a diverse local economy driven by agriculture, livestock, commerce, and services.

Maranhão hosts 144,400 active microentrepreneurs, representing 40.4% of the state’s formal small businesses, with Grajaú alone having 3,757 formalized MEIs. Luciana Alves, manager of Sebrae in Grajaú, highlighted that the training content is designed to address key entrepreneurial needs. Interested participants can register through Sebrae's Grajaú unit or local Entrepreneur Rooms.

This initiative is part of a broader trend of Brazil’s burgeoning entrepreneurial ecosystem, which is gaining recognition globally for innovative, adaptable businesses that blend local culture with technology. The focus on empowering microentrepreneurs in Maranhão aligns with the national movement toward supporting sustainable business growth and digital transformation in local markets.